5 Reasons Modern Moms Are Ditching Their Old Concealers
for This Genius Little Pencil
4.5 stars (20,952 reviews)
By Lauren James
Posted 10:31 AM EST Thur May 21st, 2025
You know those chaotic mornings?
Juggling breakfast, mentally prepping for a presentation, then catching a glimpse of under-eye darkness in the mirror. For years, I fumbled with messy tubes and cakey creams, wishing for a magic wand to erase those tired signs.
Then I discovered something so simple, yet so effective. This little pencil is the secret weapon busy women everywhere—balancing both families and careers—are raving about.
Juggling breakfast, mentally prepping for a presentation, then catching a glimpse of under-eye darkness in the mirror. For years, I fumbled with messy tubes and cakey creams, wishing for a magic wand to erase those tired signs.
Then I discovered something so simple, yet so effective. This little pencil is the secret weapon busy women everywhere—balancing both families and careers—are raving about.
Shop Now
Reason #1:
A 'Touch-Up' That Actually Takes Seconds
"I keep one in my purse to apply after school dropoff on my way to work"
- Nancy Bartlett
Reason #2:
Say Goodbye to That Heavy, ‘Made-Up' Look
The creamy formula blends seamlessly for natural coverage without the heaviness or settling into fine lines. Made for juggling family and work, helping you look refreshed, not overly made-up.
"I wear this daily along with the foundation for a natural, no makeup look. Helps help me conceal my under eyes and look more awake"
- Sarah Weston
Reason #3:
It's Your Secret Weapon Against Redness
Whether it's redness from chasing toddlers or hormonal blemishes, this precise pencil offers targeted coverage for those little imperfections that pop up unexpectedly.
"What redness? I use it before foundation to cover my red patches near my nose and chin... even when I’m just out for a quick run to the store (when you run into everyone!)."
- Pam Muilenburg
Reason #4:
Toss It in Your Diaper Bag (or Work Tote!)
Sleek and mess-free, The Face Pencil is a perfect, portable touch-up tool for diaper bags or work totes, even pairing with The Neutralizer for extra brightening.
"The pencils are so easy to travel with I have one in my car also for touch ups. I love them"
- Debbie Overman
Reason #5:
Finding Your Perfect Match is Actually Easy
With 24+ shades and a quick online quiz, finding your ideal The Face Pencil match online is simple, backed by expert support to eliminate mismatches.
"The color match was really perfect. So much easier than trying to guess in a store."
- Jennifer Lynn Eckert
Find out why The Face Pencil is a staple for moms who do it all
Take our shade matching quiz now.
Free returns within 30 days
Free exchanges within 45 days
Free shipping over $85
Find Your Shade Now
4.5 stars (20,952 reviews)