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5 Reasons Beauty Minimalists Are Ditching Traditional Foundation for This One Product

5 Reasons Beauty Minimalists Are Ditching Traditional Foundation for This One Product

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#1

It’s So Easy to Apply — Use It Anytime, Anywhere

You’re only seconds away from looking & feeling your best

The days of needing a multi-step, complicated makeup routine are over. This is all you need to feel put together in seconds. It applies so effortlessly, you can throw it on in the car or before impromptu plans, and you’ll feel polished and confident instantly.

#2

The Ultimate Product for No-Makeup Makeup

It transforms your skin into the best version of itself

Like a boost of confidence in a bottle. Just Enough conceals redness and evens out your skin tone while looking completely natural — it looks like you, but better. It’s a staple that will make you feel great about your complexion, while letting your real beauty shine through.

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Smiling person holding a makeup brush to their cheek.
#3

It Streamlines Your Busy Routine

An effortless, all-in-one product

You’ve already got enough to squeeze into your schedule. That’s why Just Enough was made to go on easy, even when you’re applying with your fingers in a pinch. Even better, it blends skincare and makeup in one — so you get the benefits of both but only need to have one step in your routine.

#4

Made With Clean, Science-Backed Ingredients

We did the research, you get the benefits

Just Enough is full of clean ingredients that have been clinically proven to hydrate your skin and protect your moisture barrier, so you can apply knowing you're giving yourself the very best. Plus, it feels so lightweight, breathable, and comfortable, you’ll forget you even put it on.

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#5

It’s Not Heavy or Dry Like Traditional Foundations

Because makeup shouldn’t weigh you down

Not too much coverage, and not too little — Just Enough is exactly what it sounds like. It’s nothing like those heavy, uncomfortable foundations that you’ve tried before. This just sinks into your skin with lightweight moisture and coverage that feels as good as it looks.

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Woman applying skincare product with 'Made in Italy' bath product bottles in the background.